Case Studies Hyundai’s Tree Correspondents let forests report climate change in their own words Archit Sep 12, 2026 · 4 min read
Case Studies The Count asked SickKids donors to fight for every child’s next birthday Archit Sep 12, 2026 · 4 min read
Case Studies AI-DOL: LG built a K-pop group around five washer-dryer features Archit Sep 11, 2026 · 4 min read
Case Studies T-Rex Leather turned reconstructed dinosaur proteins into a luxury bag Archit Sep 10, 2026 · 4 min read
Case Studies The Sunburnt Car: mycar covered a vehicle interior in UV-reactive skin Archit Sep 9, 2026 · 5 min read
Case Studies The Missing PortrAIts: Piracanjuba brought milk-carton searches into the AI age Ridhi Sep 2, 2026 · 5 min read
Case Studies Forbidden Pharmacy: McCann New Zealand locked away 200 medicines to expose a national access crisis Archit Aug 29, 2026 · 6 min read
Case Studies The Meal: McDonald’s removed the Happy Meal smile so children could show every emotion Archit Aug 26, 2026 · 6 min read
Case Studies Spots for Shops: Parkin paid drivers back for shopping at small businesses Archit Aug 22, 2026 · 4 min read
Case Studies BK Stevenage Challenge: Burger King used FIFA 20 to put Messi in its shirt Archit Aug 22, 2026 · 4 min read
Case Studies Hope Tape: Korean police put missing children on 620,000 parcels Archit Aug 20, 2026 · 4 min read
Case Studies Turn Your Back: Dove turned a TikTok beauty filter into a global protest Archit Aug 18, 2026 · 9 min read
Case Studies AutoWeddings: McDonald’s turned its Chilean drive-thrus into wedding venues Archit Aug 14, 2026 · 6 min read
Case Studies Child Wedding Cards: UN Women sent fictional wedding invitations to Pakistan’s lawmakers Archit Aug 13, 2026 · 6 min read
Case Studies Address Point: An Post gave people experiencing homelessness a postal address Archit Aug 12, 2026 · 5 min read
Case Studies Hot Dog Pact: Heinz turned a packaging mismatch into ten-bun packs Archit Aug 12, 2026 · 5 min read
Case Studies Starring Bars: Heineken turned filming locations into income for real bars Archit Aug 11, 2026 · 4 min read
Case Studies Pollution Capture Pencils: Otrivin turned Bengaluru’s classroom pollution into pencils Archit Aug 11, 2026 · 5 min read
Case Studies InkVisible: UN Women turned bridal henna into a domestic violence warning Archit Aug 10, 2026 · 5 min read
Case Studies Expedition Impossible: Columbia Sportswear challenged Flat Earthers to find Earth’s edge Archit Aug 10, 2026 · 5 min read
Case Studies 
